FROM BUSHWICK TO PLAYA Asking “why?” is a phase I never outgrew. It goes hand in hand with my passion for storytelling. This combination of the creative and analytical led me to digital marketing but I’m getting ahead of myself.
I grew up in Bushwick, Brooklyn before it was hip and real estate agents renamed it "South Williamsburg." My escape was the stories in books, film, and television.
I started out in television entertainment at Sesame Street and continued working in mediaon programs for The History Channel and National Geographic Television. I moved into on-air promotion and marketing with The Rosie O’Donnell Show.
After one too many subway rides, I made the move to California, where I landed at The Style. Network and E! Entertainment. While I was pursuing my master in professional writing at the University of Southern California, Facebook launched, and I went from broadcast to digital media.
I continue to ask why which is how Los Angeles became my home. Because why suffer through cold weather when there’s a place that’s warm and sunny all year round? A few of the things I love are the beach, morning workouts, a good bargain, Hallmark's Countdown to Christmas, and miniature food.